Ignited in a vista of color, saturation knew no limits at Epson’s \u201cDigital Couture\u201d fashion presentation in part of the Epson SureColor F Series. From smoldering yellows, biting satsumas, and a velvety abyss of deep eggplants, kaleidoscopic would be a rather conservative word choice for this fashion exhibition. The show debuted the collections from 11 South and North American designers for Epson’s fashion meets technology series. Each designer was commissioned to envision and execute a collection using Epson’s digital dye sublimation technology, a relatively new type of printer allowing designers to alter designs with a one-stop printing and design process. Quick, efficient and an affordable way to make color selections, the chosen designers were able to tweak intricate design details to print deep, vivid colors with just the click of a mouse. I had the opportunity to chat with a few designers and movers and shakers of this revolutionary textile printing technique…<\/p>\n
What was your initiative for this project? <\/strong><\/p>\n Principally, our goal is to introduce and cultivate new technologies to fashion and thus fashion week is the ideal platform. Since this already exists in North America we wanted to bring it to South\/Latin America and attain more brand recognition in those countries. One of the challenges was teaching a technique to (designers) who have never used it before. Through education and cultivation of this product we want to show the world that Epson is just as much a part of the fashion industry as anyone else.<\/p>\n What was the inspiration for this collection? <\/strong><\/p>\n This collection was largely inspired by the colors and bio diversity of Costa Rica and Columbian symbols.<\/p>\n What was the advantage of using the sublimation process?<\/strong><\/p>\n Well, firstly we don\u2019t have this technique in Costa Rica so this was an entirely new design process and experience for us. Secondly, there are always financial risks you take to execute a textile design because it may not turn out the way you like especially if you are looking for a specific color. But, with the sublimation process there are no limitations to color.<\/p>\n![\"Lead](\"https:\/\/i0.wp.com\/posturemag.com\/online\/wp-content\/uploads\/2015\/02\/Lead-Image.jpg\")
<\/a><\/p>\nCompany: Epson, Catalina Frank, Product Manager
\nCountry: United States<\/h5>\n<\/a><\/p>\nDesigner: Dual
\nCountry: Costa Rica<\/h5>\n